AMEYA YOKOCHO in Ueno, Tokyo. Known as "AMEYOKO".
From JR Ueno Station to Okachimachi Station,
About 400 stores gather around the guard of about 450 meters,
A shopping street that represents Tokyo.
Not available at department stores and chain stores,
There are many individual shops that handle foodstuffs and clothing.
The unique atmosphere peculiar to AMEYOKO became popular,
and many people visited every day regardless of domestic and foreign countries.
The number is about 100,000 on weekdays and more than 500,000 during the year-end and New Year holidays.
"AMEYOKO" was born after the end of World War II. The black market is said to have started around Ueno Station, which was the hub of logistics.
The origin of the name "AMEYOKO" has various theories, Since the end of the war, there were many shops that handled “Ame”(candy), which was valuable even though supplies were scarce.
The theory that came to be called "AMEYA YOKOCHO", Since daily necessities were in circulation by the US military, The theory that came to be called "AMEYA YOKOCHO" is known.
After the war, most of the shopping streets in Tokyo
Due to the establishment of chain stores, shopping malls,
etc. due to the improvement of the city and the economic recession,
The individualization of the shopping district is progressing.
At present, the shopping streets where individual shops are lined up to this point
and keep the appearance of the good old days,
It is no exaggeration to say that only AMEYOKO is in Tokyo.
shop, taste, just walk,
or go for a drink.
Sep 05, 2023
Rugby World Cup 2023 public viewing held
The ``TEAM Ameyoko Rugby Festival'' will begin on Friday, September 1st at Ameyoko. The ``TEAM Ameyoko Rugby Festival'' will begin on Friday, September 1st at Ameyoko. In addition, we have announced in advance that we have invited Fumiko Udo and Atsuko Watase to act as MCs in front of the Ameyoko Nigiwai Statue from 12:00 on Sunday, September 10th and Sunday, October 8th, when public viewings will be held. Hold an event. In addition, we will be inviting Maki Takano from Japan's women's
Jul 09, 2023
“FBI © MAG,” which stands for “Football Is Culture Magazine,” has opened its first media pop-up store at Ameyoko’s new spot “Coffee by Jalana.” "FBI © MAG" is a "football culture media" with the keyword "FOOTBALL IS CULTURE". Through free papers and web magazines, we are distributing content that allows more people to enjoy the culture of "football" itself. In particular, with fashion as the cornerstone of expression, in addition to sending out original styles, we also produce ori
Apr 01, 2023
Ameyoko Sakura Festival
"Ameyoko Sakura Festival" From March 18th (Sat) to April 8th (Sat), the “Ameyoko Sakura Festival” will be held at the Ameyoko Shopping Street in Ueno, Tokyo. The event, which will be held for the first time this time, mainly aims to support young people by distributing digital coupons that can be used for shopping at Ameyoko. Also, media art exhibition "BOT-ON" will be held by young artists "mischievous creative group URO". Digital coupon It is an electronic coupon that can
Mar 31, 2023
Brand from Canada【TAIKAN】POPUP OPEN
The street brand "TAIKAN" from Vancouver, Canada will hold its first POPUP at the new spot "Coffee by Jalana" in Ameyoko. It is a valuable event where you can get your hands on SS products that have just launched. In this POP UP, many unique items such as bags and apparel are available, including the latest collection. There are few opportunities to actually pick up items of the same brand that does not have stores in Japan. What is TAIKAN… Quoted from official Instagram
Mar 15, 2023
【Art exhibition held】Media art that brings a refreshing experience to the new era「BOT-ON」
A media art exhibition "BOT-ON" is being held at Ueno Ameyoko Plaza for a week from 3/11 (Sat) to 3/19 (Sun). , Passers-by stop involuntarily The same exhibition using a vacant store in Ueno Ameyoko Plaza. The illuminated restrooms create a strange atmosphere among apparel stores and restaurants. It faces the main street of Ameyoko, and passers-by seem to stop involuntarily. There are also foreign tourists who take photos out of curiosity. (*The toilet uses unused items, so there is n
Feb 22, 2023
【Good Valley Market】POPUP vol.2
"Good Valley Market (@goodvalleymarket)", which runs a second-hand clothing store quietly in a house in Moriya City, Ibaraki Prefecture, will hold its second POPUP at Coffee by Jalana. This time, we will also hold a limited event for collaboration sweats and custom order prints. At "Good Valley Market", we sell used items selected from the shop's own point of view, regardless of age, with a focus on US items. From sweatshirts with unusual tags to blank body selections carefully se
THE WAY to AMEYOKO
JR Ueno Station “Central Exit”：1 minute walk
JR Okachimachi Station “North Exit”：1 minute walk
Tokyo Metro Hibiya Line / Ginza Line Ueno Station “Exit 5B”：2 minute walk
Tokyo Metro Hibiya Line Nakaokachimachi Station “A2 / A5 / A7 Exit”：2 minute walk
Tokyo Metro Ginza Line Uenohirokoji Station “A2 / A5 / A7 Exit”：2 minute walk
Toei Oedo Line
Toei Oedo Line Ueno Okachimachi Station “Exit A7”：2 minute walk